AI Insights · Timothy · July 2021
Top 5 Books and Reference Apps Performance in Guatemala Q2 2021
Explore the performance trends of the leading Books and Reference apps on a unified platform in Guatemala during Q2 2021, highlighting weekly downloads, revenue, and active users.
In the second quarter of 2021, the Books and Reference category saw a variety of performance trends among the top five apps in Guatemala, as tracked by Sensor Tower.
Buenovela - Webnovel & Stories from GoodNovel experienced a decline in weekly revenue, starting at approximately $933 in late March and decreasing to around $519 by the end of June. Weekly downloads also showed a downward trend, beginning at 4.4K and dropping to just 69. However, the app maintained a steady number of weekly active users, fluctuating between 12.3K and 8.5K throughout the quarter.
Sueñovela, published by Dreame Media, saw varied trends. Weekly revenue peaked at $797 in mid-May before stabilizing around the mid-$500s by the end of June. The app's weekly downloads reached a high of 6.9K in late April, but decreased significantly to 1.5K by the quarter's end. Weekly active users followed a similar pattern, peaking at 10.9K in late April and ending at 5.7K.
Novelando, from Talefun Information Technology Ltd, showed a positive trend in weekly revenue, with figures rising from $16 at the start of the quarter to $564 by the end. Weekly downloads fluctuated, peaking at 1.7K in late June. Active users saw growth, increasing from 192 to 1.6K by the end of the period.
Webfic - Fantastic Reading by DIANZHONG TECHNOLOGY SINGAPORE PTE. LTD. experienced a peak in weekly revenue of $633 in mid-April, followed by a decline to $251 by June's end. Downloads reached a high of 1K in mid-April but dropped to zero by the end of the quarter. Weekly active users remained relatively stable, hovering around 2.5K.
Manobook - Los Besos de Jacob from MoboReader saw modest weekly revenue, with figures remaining relatively stable around the $300 mark throughout the quarter. Downloads were low, ranging from 209 to 78. Active users decreased from 585 to 384 by the end of June.
For more detailed insights and analysis, visit Sensor Tower's platform.